Sennheiser electronic, one of the world’s leading manufacturers of microphones, headphones and wireless transmission systems, which has announced its official entry into the Indian market, will conduct a two-day product road show in Mumbai at the Renaissance Hotel & Convention Centre, Powai on 17th and 18th February. For the second day of the event, Sennheiser Electronics India has invited professional sound engineers and audio students to a Live Audio Mixing Workshop, conducted by Sennheiser electronic’s Grammy-winning engineer Mr. Gregor Zielinsky.

At their desks: sound engineers Wayne "Heights" Gittens (front, monitor sound) and Oliver Voges (FOH mix)

The Mumbai product roadshow will introduce audio enthusiasts and sound professionals to a wide range of Sennheiser products, from consumer headphones and headsets to classic microphones, aviation headsets and professional RF wireless microphone systems. The event also takes the visitors through more than sixty years of Sennheiser history and highlights the awards that Sennheiser has won for its cutting-edge products.

The Live Mixing Workshop on 18th February will welcome sound engineers, dealers, musicians, sound engineering students and audio professionals to a day of hands-on experience with Sennheiser and Neumann microphones. The first part of the workshop includes lectures on Live Sound and Monitor Sound by highly acclaimed sound engineers Oliver Voges (Echo Awards, The Dome, Naturally 7, Scooter,
Mousse T.) and Wayne “Heights” Gittens (Herbert Grönemeyer,
Xavier Naidoo, Echo Awards, Comet).

The second part of the workshop at Powai will witness the live mixing of one of India’s best rock bands, “motherjane” from Kochi. The workshop participants will get tips and tricks on miking, while experimenting with different microphone choices and positions. A fully-fledged soundcheck both for the front-of-house PA and the monitor mix for the artists will provide ample practical experience for the participants who will then be rewarded by a live show of motherjane.

Gregor Zielinsky, Grammy-winning sound engineer from Sennheiser electronic, Germany and inventor of the Live Mixing Event, said, “This is Sennheiser’s seventh Live Mixing Event, a workshop that has proved extremely successful all over the globe. For sound engineering students, it is a welcome opportunity to gain more experience in the live sector, while professional engineers finally can take the time to test several Sennheiser and Neumann models on the various instruments and voices. For dealers, it is an ideal tool to get to know what their customers need and make contacts in the industry.“

Notes to the Editor
Founded in 1945 by Prof. Dr. Fritz Sennheiser, the name Sennheiser has been synonymous with high-end quality products and tailor-made complete solutions for every aspect of the recording, transmission and reproduction of sound in the last 60 years. Above all, Sennheiser has established a reputation for itself in the development and manufacture of high-quality microphones, RF wireless technology and headphones. The brand is world renowned for its countless innovations, such as the invention of open-back headphones in the 1960s, infrared transmission technology in the 1970s, groundbreaking innovations in multi-channel wireless transmission in the 1980s, head-based surround sound systems in the 1990s and intelligent audio information systems in the new millennium.

As one of the world’s leading manufacturers of microphones, headphones and wireless transmission systems, the Sennheiser Group with its headquarters in Wedemark near Hanover, Germany, had total sales of about €300 million in 2005. The export share is 82.5%. Sennheiser has a total workforce of more than 1,650 employees, of whom about 60% are employed in Germany. Sennheiser is active worldwide and, in addition to other partnerships, has its own sales subsidiaries in France, the UK, Belgium, the Netherlands, Denmark, Singapore, Canada, Mexico and the USA.

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Press_Release_LiveMixingEvent.pdf (1,44 MB)

For further information, please visit Sennheiser Electronics India at http://www.sennheiserindia.com/ or contact :

Sennheiser Electronic India Pvt. Ltd.
Mr Bjoern Grefer
Vice-President Marketing
Edmonton Shopping Mall
Hotel Bristol - M. G. Road
Gurgaon - Haryana 122002
Phone: +91 124 4187816
bjoern.grefer@sennheiserindia.com

Genesis Burson Marsteller
Ms Deepika Thapar
Phone: 9873570095
deepika.thapar@bm.com

Ms Priyanki Ahluwalia
Phone: 9811740901
priyanki.ahluwalia@bm.com