You hear them and they stick in your memory: sound logos are to the ear what a visual symbol is to the eye. So what does an ‘audio specialist’ sound like? “That’s precisely what we’d like to find out with the help of music enthusiasts around the world,” says Susanne Seidel, President of Global Marketing at Sennheiser. “Our customers have huge creative potential, and having fun composing and messing about with music and sound lies at the heart of the sound logo competition which we are launching on 17 January at the WinterNAMM in Anaheim.”

An entry is allowed to be up to eight seconds long. To make it as technologically simple as possible for those taking part, contributions should be uploaded onto the www.sennheiser.com/soundlogo website in MP3 format (stereo, 128 kb/s, max. 10 MB).

Professional and amateur musicians alike will have six months to play with; contributions have to be uploaded to the website by 17 July 2008. Each entrant may send in up to five entries. By the end of August thirty finalists will be selected, at which point their sound logos will be appraised by an international jury. “The public will be a virtual member of the judging panel of five,” adds Susanne Seidel. “You too can vote for your favourite sound logo via the website!”

It wouldn’t be a competition without a prize
The winner will receive a prize of 5,000 euros, as well as an optional 30,000 euros if Sennheiser acquires unlimited rights to use the winning logo. Those placed second to tenth will win first-class sound for their home: they can choose between Sennheiser’s dynamic top-of-the-range HD 650 headphones or equipping their rehearsal room with an
evolution wireless ew 300 G2 microphone system. Says Susanne Seidel: “We’re really looking forward to receiving entries from all corners of the world. There’ll be an explosion of musical creativity.”

For more information, visit www.sennheiser.com/soundlogo.
Visit Sennheiser at the NAMM, stand 6579.

The Sennheiser Group is one of the world’s leading manufacturers of microphones, headphones and wireless transmission systems. A family firm established in 1945 and based in Wedemark near Hanover, Germany, the company recorded sales of over 356 million euros in 2006, 82% of which was generated abroad. Sennheiser employs over 1,800 worldwide, around 55% of whom are in Germany. Sennheiser has manufacturing plants in Germany, Ireland and the USA and is represented worldwide by subsidiaries in France, Great Britain, Belgium, the Netherlands, Denmark (Nordic), Russia, Hong Kong, India, Singapore, Canada, Mexico and the USA, as well as through long-term trading partners in other countries. Also part of the Sennheiser Group are Georg Neumann GmbH, Berlin (studio microphones), K + H Vertriebs- und Entwicklungsgesellschaft mbH (Klein + Hummel studio monitors, installed sound) and the joint venture Sennheiser Communications A/S (headsets for PCs, offices and call centres).  

Download Press Release:
press_release_Sound_Logo_engl.zip (571 kB)

You can find out the latest information on Sennheiser by visiting http://www.sennheiser.com/ or by contacting:

Sennheiser electronic GmbH & Co. KG 
Press officer • Edelgard Marquardt 
Am Labor 1 • 30900 Wedemark 
Tel: +49 (5130) 600-329 
Fax: +49 (5130) 600-295 
e-mail: edelgard.marquardt@sennheiser.com 

fischerAppelt Kommunikation
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